Fish Stores at risk for Show Rooming Study Finds

A new study about the effects of “show rooming” is an interesting read. Specifically, it stated that Fish stores were at risk for the phenomenon

Friday Smorgasbord: Tiny people, electric paper, fish paintings and more

The first Friday of February and winter is in full swing for much of the US and heading into Groundhog Day (who needs six more weeks of winter?) and Super Bowl Sunday we have a few intriguing bites of smorgasbord goodness. Leading…

Vertex Illumina Dashboard Software is everything you could’ve thought of and more

The Vertex Illumina (not to be confused with the Vertex Illluminata) is currently one of the higher end LED fixtures on the market. As a result the Illumina LED comes with all the bells and whistles we have now come…

WiFi lightbulbs like these are the future of app-controlled lighting

We’ve started seeing WiFi controlled LED lighting in the hobby and in the residential lighting market and a review of WiFi controlled lights on Gizmodo is showing the promise of WiFi and app-controlled lighting. Since the built-in WiFi allows devices…

Controversial deep sea mining venture coming to Papua New Guinea

A controversial undersea mining venture has gained momentum as the Papua New Guinea government granted a 20-year license for copper and gold mining over 1.5 miles below the ocean surface to become the world’s first commercial deep sea mining venture. Nautilus Materials,…

Dr. G’s Medicated Frozen Foods for piece of mind

In a special installment, Reef Builders contributor Matt Pedersen (MP) and guest contributor, fish breeder Junkai Ong (FuEl), offer two viewpoints on Dr. G’s line of medicated frozen fish foods. Medicated feeds like Dr. G’s can prevent medications from entering…

A clownfish and its anemone play host to their unorthodox angelfish friend

Here’s a real treat! Terry, who goes by “Zumaboy” on the inter-web has shared with us a truly amazing story. A case of mismatched identity if you must, of a clownfish stuck in the fishy embodiment of a Personifer angelfish!…

AI Director control platform and myAI teased and promised for MACNA 2012

AI Director is a new software product from AquaIllumination which appears to be apps for iPhone, iPad & Android for programming AquaIllumination LED lights. Through these tablet and smartphone apps as well as an online component called “myAI”, AquaIllumination is…

Futura LED from Giesemann is a supersized radio controlled Teszla LED

The Futura by Giesemann takes the same basic design of the LED boards found in the Teszla LED and links them up internally via bluetooth. The large flat pane of LEDs that make up the Giesemann Futura are activel cooled…

Reef Octopus gets into the “luxury” aquarium and stand market

Reef Octopus has unveiled it foray into the luxury aquarium and stand market. Considering the company’s other range of products, the term luxury may be a stretch compared to brands like Elos or Vitrea but the Reef Octopus luxury aquariums…