The parent company of BRS, Neptune, EcoTech, and AI has created a conservation initiative called Aperture Circle. The initiative is committed to the sustainability and conservation of marine and wildlife and will partner with research institutions, foundations, charities, and other organizations that are aligned with Aperture’s mission of enriching lives through thriving ecosystems. Aperture Circle has named The Florida Aquarium as its first conservation partner and will make a dollar-by-dollar match for every donation made (up to $10,000) on the Aquarium’s special donation website.
“Aperture employees and brands have a long and rich tradition of contributing to research and education, particularly as it relates to coral and reefs, and they continue to show great passion for being a part of the solution,” said Natalie Strahan, CEO of Aperture.
“The creation of Aperture Circle allows us to build on that legacy and expand our support more widely through unique programs that invite our customers, partners, and friends to support these great organizations as well. We are proud to have The Florida Aquarium as Aperture Circle’s first partner. Their extraordinary dedication and work to address the coral crisis will have a positive impact on our ocean’s fragile ecosystems for generations to come.”
Coral sexual reproduction
Coral scientists at The Florida Aquarium have worked tirelessly to address the coral crisis by focusing on protecting species that are approaching or are at risk of extinction in the wild, increasing coral reproduction rates, and advancing coral health. They have made coral sexual reproduction history many times with their work which has been vital to the restoration of the third largest barrier reef in the world, the Florida Reef Tract.
“EcoTech Marine’s products are an integral part of our aquarium-based coral reproduction work,” said Keri O’Neil, Senior Scientist at The Florida Aquarium. “We are looking forward to working together to advance coral conservation.”
“We’re proud to be Aperture Circle’s inaugural partner,” said Toni Wofford, Senior Director of Philanthropy at The Florida Aquarium. “We have worked with EcoTech Marine in the past and we are excited to expand this relationship in a more official capacity,”
Aperture Circle will involve educational groups that help the next generation learn to conserve marine life, as well as organizations dedicated to preserving and restoring fragile ecosystems, including barrier reefs, around the world.
With large corporations comes corporate responsibility, and we’re pleased to see conservation work that was started by EcoTech, not only continued but expanded, by Aperture Pet & Life. Dollar-by-dollar donations will be made from now until December 31st, 2022.